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Reflecting on a lecture about Week 9 Sarah Swindell/Watermelon Creative



Before the lecture, I searched the website for watermelon Creative, they offer tailored solutions, Watermelon Creative is a company with expertise and extensive experience in the field of trends and product solutions. They work closely with well-known brands such as Disney+, Netflix and the BBC, demonstrating their high level of recognition and good reputation in the industry.

Watermelon Creative offers tailor-made services to its customers across multiple segments such as apparel, accessories, home decor and consumer products. Not only do they have innovative thinking, but they are able to put those ideas into practice to provide customers with high quality products and designs. In addition, they are able to quickly adjust and optimize the program according to the customer's needs, ensuring customer satisfaction.

At Watermelon Creative, they have a team of passionate and talented professionals dedicated to providing exceptional service to their customers. With their keen fashion sense and market insight, they help their clients stand out and grow their businesses in a highly competitive industry.

For small and medium-sized enterprises, looking for a design agency can provide professional creative consultants and marketing strategies that can help enhance brand image and awareness. This is more economical than hiring an entire professional creative team. However, at the same time, companies need to spend time and effort to find the right design agency, as well as the time cost of waiting for scheduling and communication.

In my opinion, by working with a design agency, smes can get a professional level of service without having to incur the high costs required to employ an entire team. Design agencies often have the experience and resources to provide companies with personalized solutions and help them stand out in the market. However, companies need to consider carefully when choosing a design agency to ensure that they choose a partner that matches their needs to maximize the return on their investment. In addition, companies also need to communicate clearly to ensure that the design agency understands their needs and expectations in order to reach a mutual consensus and effectively move the project forward.

Overall, Watermelon Creative is a trusted and recommended partner. They have won the trust and praise of customers with excellent quality, innovative design and professional service. Whether you're looking for support in trend analysis, product design or brand strategy, Watermelon Creative is here to help.

For design agencies, the use of AI technology can bring a lot of convenience for them to handle a large number of enterprise users. Large databases are an essential resource for design agencies, and AI can help them store, analyze, and utilize this data to improve design efficiency. However, for individual designers or artists, the transition from traditional models to AI technologies could lead to a loss of consumers.

Compared to enterprise users, consumers of personal design products value personalization, uniqueness, and the thought process of the creator more. They may view AI technology as too apathetic and stereotypical, view buying AI work as a sign of giving up creativity and laziness compared to traditional creation, and thus be unwilling to pay the same price for it.

However, for designers already positioned in emerging fields, AI technology is both a huge opportunity and a challenge. They can use AI technology to create more innovative and unique works that appeal to more consumers. At the same time, they also need to fully recognize the needs and attitudes of consumers, and strive to find a balance to ensure that their work can incorporate the advantages of AI, while maintaining enough personality and uniqueness to stand out in the market.

The content of the portfolio shared by Sarah is also very interesting. She told us that when we apply for a company, the portfolio should be eye-catching enough and there should be more visual things made by ourselves. I think the interview portfolio is ready for a variety of types of work, including fashion, accessory design, etc. Giving the company a good idea of the candidate's abilities can demonstrate the breadth of your creative and design abilities. Make sure your work is presented clearly and in high quality. This may include professionally taken photographs or high-definition scans of hand-drawn work in the work book. Show our design process, including preliminary sketches, design drafts and final products. This can showcase your design thinking and workflow.

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